From the website:
In the world of social media a brand is dynamic, not static. Interacting with consumers, potential supporters, and even naysayers can happen constantly, and on the world stage. It’s doubly hard as a social enterprise, as the values being espoused must match up across the board, including the social media space. How do you keep your social media image as consistent, and impactful without compromising mission and voice?
SMWLA Social Good Day Schedule:
9:45 - 10:30 AM Leveraging Social Media to Promote Your Event
11:00AM - 12:30PM Social Media for Social Good | Solving Problems Using Social Media: A Workshop
2:00 - 3:15PM Branding Your Social Enterprise with Integrity in Social Media
3:30 - 5:00PM Moving from Social Media to Social Action
Location:
Writer’s Bootcamp @ Bergamot Station
2525 Michigan Ave, Building I
Santa Monica, CA 90404
